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Versatility, Affordability Highlight ROCKY SilentHunter Apparel

NELSONVILLE, OH - For performance and stealth year-round, ROCKY's SilentHunter apparel is a great investment for the multi-season outdoorsman.

The soft, SilentHunter micro-suede fabric allows for complete silence in the woods while accelerating moisture away from skin, keeping the wearer warm and dry. Taking a cue from extreme sports in its styling, SilentHunter apparel provides versatility and extensive range-of-motion while remaining comfortable and durable.

The SilentHunter line utilizes ROCKY's Scent IQ Atomic™ technology, an innovation that controls odor-causing bacteria and keeps hunters concealed in the woods without the use of special detergents, sprays or other processes.

"SilentHunter apparel is a great investment because of its extreme adaptability," said Sam Coalson, marketing manager for ROCKY's outdoor division. "This gear can be worn alone or as layers depending on the weather. It doesn't need any special laundering to protect the Scent IQ Atomic technology, and it has numerous styling features that were made with the hunter-on-the-move in mind."

A full line of shirts, jackets, pants, headwear and gloves are available ranging in price from $9.99 to $89.99. SilentHunter apparel will be available in the new Mossy Oak Break-Up® Infinity™ pattern. Featuring unprecedented depth, unequalled detail and elements with remarkable contrast, Break-Up Infinity truly offers hunters another dimension in camo.

Founded in 1932, ROCKY manufactures and markets rugged outdoor, duty, work and western footwear, apparel and accessories. The company's products are available in nearly 3,000 retail and catalog outlets. It is a division of Rocky Brands, a publicly traded company on NASDAQ® under the symbol: RCKY. More information can be found atwww.rockyboots.com.

ROCKY produces official licensed products of Mossy Oak/ Haas Outdoors Inc. Haas Outdoors Inc. is headquartered in West Point, Miss., was established in 1986 and is home of Mossy Oak (www.mossyoak.com). Mossy Oak specializes in developing and marketing modern camouflage designs for hunters and outdoorsmen. Mossy Oak patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the outdoor industry leader in modern camouflage design, international licensing and marketing. Haas Outdoors Inc. markets its services and products under widely recognized brands including: Mossy Oak, BioLogic, Mossy Oak Productions, MOOSE Media, Nativ Nurseries, and Mossy Oak Properties.
Contact:
Mike Alday (615) 791-1535 or mike@aldaycommunications.com